Investigate Cooperation of Blogging With Social Exchange Theory

碩士 === 靜宜大學 === 觀光事業學系 === 100 === Recently, blog becomes an actively medium for individuals and companies for its operation accessibility. Articles on blogs are favored by public readers, business owners and marketing companies sense the business opportunity and the influence of bloggers, and start...

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Bibliographic Details
Main Authors: Lai, Yiying, 賴怡穎
Other Authors: Wang, Chinyu
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/86116728911048900099