Does the Financial Magazine Cover Curse Effect Exist in Taiwan?
碩士 === 世新大學 === 財務金融學研究所(含碩專班) === 100 === This study examines whether the Cover Curse Effect exist in Taiwan’s financial magazines. Our data contains cover reports of Business Today, Money Weekly, Business Weekly, Wealth Magazine, and Wealth invest Weekly. We use event study methodology to explore...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/55405342115892280574 |