A Study of Flow Theory to Explore the Effectiveness of Internet Video Advertisements - An Empirical Research on Non-Profit Organizations

碩士 === 世新大學 === 廣播電視電影學研究所(含碩專班) === 100 === Internet is now almost available to all in our daily life. While we face this world of rapid evolution and with no limitation, there is still one finding that applies to every Internet user - We focus on certain information with great attention but omit t...

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Bibliographic Details
Main Authors: Chao-Chi Peng, 彭兆琦
Other Authors: Hsu-Chou Hsieh
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/55691073462389803674