Study on the Factors Influencing Consumers’ Purchase Intention on Foreign Currency Insurance Policy

碩士 === 樹德科技大學 === 金融與風險管理系碩士班 === 100 === In the era of low interest rate, the NTD policy issued by insurance companies was of low acceptance among consumers because of the low assumed interest rate. However, since the government gave approval to the insurance companies for issuing foreign currency...

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Bibliographic Details
Main Authors: Che-Fu Chiu, 邱哲富
Other Authors: Feng-Teng Lin
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/32289090284529856797