Exploring the antecedents and effects of trust in travel experts’ blogs

碩士 === 樹德科技大學 === 資訊管理系碩士班 === 100 === With the popularity of blogs, more and more people are used to search for travel information on blogs before making their travel plan. However, few studies explored the factors influencing readers'' trust in travel blogs. In addition, the infl...

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Bibliographic Details
Main Authors: Chen-Fu Hsieh, 謝振福
Other Authors: 方志強 博士
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/35871277765749850010