Factors Affecting Trade Show Performance: A Study in Vietnamese Market
碩士 === 南台科技大學 === 企業管理系 === 100 === Trade shows are an arena for the presentation of new products, selling, and/or promotion of products and services offered by several companies within a particular industryor interest. Trade shows often last about a week and can be opened to only professionals or t...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/qe8w76 |