The Study of the Relationship between tour quality, tourist satisfaction and tourist loyalty. The Case of Japanese tourists in Da Nang city, Viet Nam

碩士 === 南台科技大學 === 企業管理系 === 100 === Customer satisfaction has always been considered an essential business goal because it was assumed that satisfied customers would buy more. However, in the context of travel and tourism, a review of literature reveals an abundance of studies on tourist satisfactio...

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Bibliographic Details
Main Authors: Le Thi Nga My, 黎氏峨瑂
Other Authors: Chi-Hsiang Lin
Format: Others
Language:en_US
Published: 101
Online Access:http://ndltd.ncl.edu.tw/handle/93932363467915782888