Study on Personalized Mobile Tourism Service by Using ZMET and KANO Model

碩士 === 南台科技大學 === 資訊傳播系 === 100 === The Personalized Mobile Tourism Service (PMTS) through smart phone could be beneficial to both businesses and travelers. However, the adoption rates of PMTS are far from satisfactory. It may partly due to the fact that most of the software programmers develop mobi...

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Bibliographic Details
Main Authors: Guan-Yi Lee, 李冠毅
Other Authors: Elim Liu
Format: Others
Language:zh-TW
Published: 101
Online Access:http://ndltd.ncl.edu.tw/handle/43130337814441311768