The Influence of Green Consumption Concepts, Consumer Attitudes and Green Product Attributes on Purchase Intention - As Examples of 3C Products

碩士 === 亞洲大學 === 經營管理學系碩士班 === 100 === Today's global environmental incurs serious damage, the availability of resources is not easy, acquisition costs gradually increase and coupled with the impact of world economic recession. Consumption of energy saving and carbon reduction, green products an...

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Bibliographic Details
Main Authors: Yi-Wei Su, 蘇奕瑋
Other Authors: Shieh-Liang Chen
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/42842378866064899946