A Study on the Relationship among B&B Image, Destination Image and Tourist’s Behavioral Intention

碩士 === 亞洲大學 === 休閒與遊憩管理學系碩士在職專班 === 100 === Bed and Breakfast (B&B) accommodations are booming in Taiwan's tourism market, the B&B operators’ competition with each other has made Taiwan B&B style with diversity. In the tourism supply system, B&B not only provides accommodation s...

Full description

Bibliographic Details
Main Authors: Liao, Ming-de, 廖名德
Other Authors: Tseng, Hsi-peng
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/04848231529569750836