The Impact of Framing Effect, Conformity, and Reactance to Internet Consumer’s Decision Making
碩士 === 東海大學 === 資訊管理學系 === 100 === Along of the electronic commerce generally, the consumer behavior is usually at internet. In these conditions of e-commerce online transaction, the consumer’s decision will be effected by the information of website display. The research which we used laboratory ex...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/39063872103916846157 |