Analysis of the Member''s Repurchase Behavior

碩士 === 淡江大學 === 資訊工程學系碩士班 === 100 === Enterprises are facing increasing competition, to meet various needs, companies tending to adopt differentiated and customer-oriented marketing strategies to gain competitive advantage. Customer Relationship Management (CRM) is one of the fastest growing busines...

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Bibliographic Details
Main Authors: Cheng-Yu Chou, 周振宇
Other Authors: Rui-Dong Chiang
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/04277802445743838072