Investigation on Gaming Emotion in Service Encounter – the Impact of Physical Attractiveness of Service Providers and Other Customers.
碩士 === 國立雲林科技大學 === 企業管理系碩士班 === 100 === This study investigates gaming emotion in service encounter. Study 1 examines how the physical attractiveness of service providers affects customers’ emotional reactions. The study 2 is to investigate fellow customer of relationship closeness and emotion ex...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/09321255297452111767 |