The Impact of Relationship Quality Between Blogger and Reader on the Effect of Blogger Recommendation with Different Degree of Blogger Commercialization

碩士 === 國立中正大學 === 行銷管理研究所 === 101 === Can you think of a day without being expose to thousands of commercial messages?Advertising nowadays has become an inherent part of our everyday life, but as you know,we all hate it, partly because we no longer believe in any word written by copywriter, no matte...

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Bibliographic Details
Main Authors: Yu Rou Kao, 高宇柔
Other Authors: Hong Ren Su
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/79142949331051596346