A Study on the Technology Acceptance Model Analysis of Customer Using Telecom Operator APP Store: Chunghwa Telecom Hami APPs

碩士 === 長庚大學 === 管理學院碩士學位學程在職專班經營管理組 === 101 === Formerly, the value chain of mobile communication value-added services has been dominated by telecom operators via creating a proprietary platform, and gradually formed the “Walled Garden” of telecom operators. Operators control the distribution of pro...

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Bibliographic Details
Main Authors: Jui Ling Chen, 陳瑞伶
Other Authors: W. C. Chen
Format: Others
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/22378483749750671341