A Study of Customer Satisfaction and Loyalty to lativ Affordable Quality Clothing from the Perspective of Experiential Marketing

碩士 === 中華大學 === 資訊管理學系碩士班 === 101 === With the rapid development of the Internet, people have become more reliant on Internet services, and the number of online stores has also grown exponentially. How to seize this tremendous business opportunity and win consumer trust and satisfaction amid intense...

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Bibliographic Details
Main Authors: TSENG,LI-HSIA, 曾麗霞
Other Authors: Wu, Mei-Ying
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/jsmrv3