A Study of Relationships among Service Innovation, Service Quality, Customer Satisfaction and Customer Loyalty in Food and Beverage Industry
碩士 === 長榮大學 === 國際企業學系碩士班 === 101 === Abstract This paper studies service innovation, service quality, customer satisfaction and customer loyalty to gain a better understanding of the evaluation and indicators of service innovation and other aspects of food and beverage industry. A survey questionna...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/da48z2 |