A Study of the Effect Experiential Marketing On Satisfaction Of Members In World Gym Sports And Fitness Club
碩士 === 長榮大學 === 運動休閒管理學系(所) === 101 === Abstract This study is directed at the members of the World Gym Sports and Fitness Club and explored the relationship between experiential marketing and members satisfaction. This study employs the method of questionnaire, in which 315 questionnaires in all we...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/06162751606158364890 |