Cultural Diet and Food Culture on Consumer Behavior Patterns - Case of a Make Soup in the Consumer Market in Taiwan

碩士 === 中國科技大學 === 企業管理研究所 === 102 === This study investigates the relevance, evolution mode as well as the factors which impact on innovation between "cultural diet" and "food culture." The Triangular Approach is used to analyze the successful cases in which evolved from "cu...

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Bibliographic Details
Main Authors: Wang Pao Hung, 王寶葒
Other Authors: Pan Tony Tungyu
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/3fkavz