The Effect of Life Style on Store Image,Perceived Value and Customer Loyalty:The Case of Personalized Coffee Shops
碩士 === 正修科技大學 === 經營管理研究所 === 101 === From 1996 to 2003, coffee beans import to Taiwan grows much more than seven times. It shows that the population who drink coffee grow rapidly. The current researches on many of the existing coffee industry dominated by coffee niche chains, therefore, our purpose...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/3nj2rg |