Time-Conflicted Decision and Consumer Choice -Release Date and Box Office Analysis in Motion Pictures

碩士 === 中原大學 === 企業管理研究所 === 101 === The motion picture industry for humans, both in entertainment activity and global economy, has occupied a certain importance. The related literature often focuses on the movie box office as the main research objective, especially in the entertainment industry. How...

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Bibliographic Details
Main Authors: Yu-Jen Lu, 呂予仁
Other Authors: Yi-Cheng Kao
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/40094922332245654168