A Case Study of the Relationships between e-Service Quality and Perceived Value on eWOM for Green Products - Taichung Area as an Example

碩士 === 朝陽科技大學 === 企業管理系 === 102 === Due to the rising consumer environmental awareness in recent years, start thinking the issues of how to protect the environment and paying actions. In environmental consciousness, technological advances and the popularity of the Internet, corporations cope the cha...

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Bibliographic Details
Main Authors: Chun-Hung Hsiao, 蕭鈞鴻
Other Authors: Kuo-Qin Yan
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/2v4z6w