An Empirical Study for Purchase Intention of Commercial Long-Term Care Insurance ─ An Example of College Students in Central Taiwan University
碩士 === 朝陽科技大學 === 保險金融管理系碩士班 === 101 === The purpose of this study is to investigate the awareness of college students in central Taiwan towards commercial long-term care insurance and their willingness and intention to purchase such products, through analysis from demographic variables、actual consu...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2013
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Online Access: | http://ndltd.ncl.edu.tw/handle/66377206353830562030 |