The Model of Relationships among Brand, Customer, and Partnership of Relationship Bonds: The Example of International Insurance Brokerage Company
碩士 === 大葉大學 === 國際企業管理學系碩士班 === 101 === The purpose of this study is, through exploring the relationship bond strategy, the establishment of the relationship type, customer loyalty, and purchase intention and for the objects of insurance brokers, to make enterprises effectively control customer info...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/4ev45m |