Combining Structural Equation Modeling and Analytic Network Process to Explore Determinants of Customer’sSelection on the Group Buying Websites
碩士 === 大葉大學 === 資訊管理學系碩士班 === 101 === In recent years, Internet group buying has rapidly boomed and its consumptive disputes occurred frequently resulting in consumers tend to select the group-buying websites with caution in Taiwan. How to select an ideal group buying website has emerged a critical...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/54323357437064797062 |