Perceived Value on Customer Loyalty:The Mediation Effect of Relationship Quality
碩士 === 大葉大學 === 管理學院碩士在職專班 === 101 === The validity for theory of relationship quality within the multi-level marketing service industry was addressed, the present study examined whether satisfaction and trust, respectively, and customer perceived value correlated positively with customer loyalty. D...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2013
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Online Access: | http://ndltd.ncl.edu.tw/handle/b7aphp |