A Study on the Relationhip among Customer Perceived Value, Relationhip Quality, and Customer Loyalty

碩士 === 大葉大學 === 管理學院碩士在職專班 === 101 === The validity for theory of relationship quality within the multi-level marketing service industry was addressed. The present study examined whether relationship satisfaction, trust, and commitment, respectively, and customer perceived value correlated positivel...

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Bibliographic Details
Main Authors: Wu, Yuching, 吳玉靖
Other Authors: Tung, Huiling
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/18823614204664146575