Corporate social responsibility, product quality and aesthetics on consumer evaluation

碩士 === 逢甲大學 === 國際經營管理碩士學位學程 === 101 === Corporate Social Responsibility (CSR) has become an important business issue in recent years. CSR is not only the social expectation others have of a business, but it is part of establishing a corporate image. After experiencing the impact of the financial cr...

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Bibliographic Details
Main Author: 王寵雅
Other Authors: 丁美靜
Format: Others
Language:en_US
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/37838330230343888057