The Internet User's Investment Behavior, Internet Using Motivation and the advertising effect
碩士 === 輔仁大學 === 大眾傳播學研究所碩士班 === 101 === The Research discusses the user's investment behavior, the internet use motivation and the advertising effect. It uses the internet questionnaire survey to discover the most users' behavior about the advertising . The result shows that the user...
Main Authors: | Chung, Hsien, Tsai, 蔡宗憲 |
---|---|
Other Authors: | 陳尚永 |
Format: | Others |
Language: | zh-TW |
Published: |
2013
|
Online Access: | http://ndltd.ncl.edu.tw/handle/05263819631700441576 |
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