The investigate of used car warranty and trust for consumers’ perceived risk and purchase intention

碩士 === 輔仁大學 === 企業管理學系管理學碩士班 === 101 === With the development of economy and the raise of national income, the automobile had become one of crucial vehicles among citizens. However, purchasing automobiles is a heavy burden for persons with average income. In addition, purchasing a whole new automobi...

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Bibliographic Details
Main Authors: Chien-Chih, Lu, 盧建志
Other Authors: Dr. Min-Sun, Wuang
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/83yxr4