Applying Self-regulation Mechanism to Explore the Factors Influencing Consumer’s Online Repurchase Intention

碩士 === 義守大學 === 管理學院管理碩士在職專班 === 101 === With the popularity of Internet e-commerce, shopping site with customer-oriented claims has become an important consumer access. The primary goal of business mangers is to enhance the customers’ satisfaction and intention to continue shopping in addition to a...

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Bibliographic Details
Main Authors: Chen, Li-Ping, 陳麗瓶
Other Authors: Chen, Yue-Yang
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/62281313958334619376