The Undergraduate Students Perceived Image on China and Travel Intention: A Cross-Cultural Study
碩士 === 景文科技大學 === 旅遊管理系觀光與餐旅管理碩士班 === 101 === Tourists in choosing travel locations, will search travel information for imagination and image, the search result is “Destination Image”，means “tourism area” perceived by consumers. The concept of “Image” in this study is kind of personal subjective val...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/45p76h |