The Effect between Visitors of Sightseeing Factory and Experience Marketing,Sense Value, Satisfaction and Loyalty ---Take Republic of Chocolate as an Example
碩士 === 開南大學 === 觀光與餐飲旅館學系 === 101 === Abstract The study subjects to the tourists of Republic of Chocolate, a tourism factory connect to experiential marketing, perceived value, satisfaction, loyalty, and their effects. In the study, questionnaires are used in data gat...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/75j763 |