Factors affecting consumer online compliant-by Theory of Planned Behavior, face, and the risk of retaliation
碩士 === 國立高雄應用科技大學 === 資訊管理研究所碩士班 === 101 === With the popularity of internet, consumers have a more fast and convenient access to complain or appeal with business. However, in the past complaint literature, most of them view complaining as impulsive behavior, and fewer past research treated complain...
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| Format: | Others |
| Language: | zh-TW |
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2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/53538418099193207577 |