The Study of B2C Blog's Customer Extra-role Behaviors

碩士 === 國立高雄應用科技大學 === 觀光與餐旅管理研究所 === 101 === In recent years, the continuing rise of the blogs as an important media for travel agencies, and more readers rely heavily on the blogs as their important source of travel information to share their travel experiences, maintain connections, and develop re...

Full description

Bibliographic Details
Main Authors: Huang, Jing-Yi, 黃景怡
Other Authors: Chen, Kaung-Hwa
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/11657956234856272182