Antecedents of Repurchase Intention:Moderators of Perceived Risk and Involvement and Example of Medical Cosmetic Customers of Hospital

碩士 === 國立高雄應用科技大學 === 企業管理系碩士在職專班 === 101 === In the past, many studies focused on the factors affecting repurchase intention. However, a more complete structure in this respect has not been proposed yet. In this study, it aims to explore the effect of the variables such as perceived value, intell...

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Bibliographic Details
Main Authors: Mei-Ling Chung, 鍾美玲
Other Authors: Chung-Yu Wang
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/21248378727640143034