The Behavior intention of the customers in watching the value-added channels in Digital Cable TV
碩士 === 高苑科技大學 === 經營管理研究所 === 101 === Digitalization is a global trend for the television industry in many countries. Digital TV features high resolution, interaction and has flexible to link to other media. Moreover, audiences can choose the channels on demand. However, there are some obstacles for...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/92544069666118828224 |