The Study of Consumer’s Willingness to Buy and Promotions-for Example in Discount Stores.
碩士 === 嶺東科技大學 === 國際企業研究所 === 101 === ABSTRACT The face of the industry challenges. Hypermarkets industry's competitiveness lies in the activities of merchandising, store service quality, in line with consumer saved both money and comfortable shopping needs. The operators had also launched the...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/94152884221579762596 |