Marketing Strategies for Traditional Industry Combined with Cultural Creativity :A Case Study of “God’s Home” in Mailiao
碩士 === 康寧大學 === 資訊傳播研究所 === 101 === Abstract Due to world economy downturn and change of life needs, many flourished traditional industries gradually have got into downhill. However, according to Taiwan Tourism Bureau statistics, the domestic tourism consumption still enjoyed stable growth. Leisure...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2013
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Online Access: | http://ndltd.ncl.edu.tw/handle/33844861125369619156 |