A Study on Service Quality and CustomerSatisfaction in the Banking Industry
碩士 === 銘傳大學 === 財務金融學系碩士在職專班 === 101 === This research is discussed about the quality of banking services and the analysis of customer satisfaction. The model is built by the concept of quality service, which is oriented from Parasuraman, Zeithaml and Berry (1985). The objects of this study are focu...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/45684426793750984638 |