Purchase Motivation, Perceived Price and Perceived Risk Influence For Online Group-Buying Behavior

碩士 === 銘傳大學 === 國際企業學系碩士在職專班 === 101 === With the progress and development of science and technology, the network information has entered People''s Daily life, With the progress and development of science and technology, the network information has entered People'&apos...

Full description

Bibliographic Details
Main Authors: Hui-Ti Wang, 王惠娣
Other Authors: Tsai-lien Yeh
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/51656722281015587020