Consumers'' Purchasing Intention in the Travel Fair:an Elaboration Likelihood Model Perspective

碩士 === 銘傳大學 === 國際企業學系碩士班 === 101 === Astract   The Tourism Association development the first session of the International Travel Fair in the assistant of the Tourism. And efforts for many years, the International Travel Fair of Taiwan has become the largest tourism exhibition and indicat...

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Bibliographic Details
Main Authors: Kuei-Chih Chang, 張貴智
Other Authors: Chen-Hua Min
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/50943735299007002189