Exploring Customer Value of B&B from Owner – A Qualitative Research
碩士 === 銘傳大學 === 觀光事業學系碩士在職專班 === 101 === Abstract Taiwan’s B&B industry has developed a unique operational model. Unlike hotels, B&B demonstrate unique charm with their style and integration of local customs. Guests receive different experiences and types of fun due to the individuality of t...
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/94356569016315749323 |