The Effect of Perceived Weight on Volume Judgment
碩士 === 明新科技大學 === 管理研究所 === 101 === In many purpose of various containers, the packaging will cause different weight. Research has shown that packaging appearance can affect consumers' volume judgment. However, research rarely consider to discussing the role of container weight in volume...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/39234377410550472023 |