Amazon.com Market Research in Taiwan

碩士 === 國立政治大學 === 國際經營管理英語碩士學位學程(IMBA) === 101 === Amazon.com, the world’s largest online retailer has never set a foot here in Taiwan, where the market is strong and potentials are high. In this paper, we will discuss how online shoppers are like in Taiwan with 7,685 responded samples in regards to...

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Bibliographic Details
Main Authors: Mao, David, 毛志平
Other Authors: Wu, Jack
Format: Others
Language:en_US
Online Access:http://ndltd.ncl.edu.tw/handle/38922777727100144071