Service Failure and Service Recovery In Airline Industry: A Study On Cabin Service of An International Airline

碩士 === 國立政治大學 === 商管專業學院碩士學位學程(AMBA) === 101 === Airline industry is facing changes in the external environment and test of rising international oil price. How to reduce cost, increase the added value and improve service quality to achieve customer satisfaction and be more competitive has become the...

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Bibliographic Details
Main Authors: Lee, Tin Hsien, 李亭嫻
Other Authors: Shang, Shari S. C.
Format: Others
Language:zh-TW
Online Access:http://ndltd.ncl.edu.tw/handle/255sm5