Zara Consumer Behaviors in Taiwan

碩士 === 國立政治大學 === 國際傳播英語碩士學位學程(IMICS) === 101 === Zara is one of the largest fast fashion retailers in the world. Since its first opening in 1975 in Spain, it has reached the total number of 1,763 stores around the world. Asia is a key expansion market for the Inditex Group (Textile Design Industry)...

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Bibliographic Details
Main Authors: ELENA NG MAK, 吳凱麟
Other Authors: Chen, Ru Shou
Format: Others
Language:en_US
Online Access:http://ndltd.ncl.edu.tw/handle/02864818976595383034