What Drives E-Commerce in Social Networking Sites: The Role of Social Network Theory
碩士 === 國立成功大學 === 國際經營管理研究所碩士班 === 101 === Social networking sites have created incredible opportunities for marketing and advertising in nearly every part of the world. The biggest social networking site (Facebook) as of December, 2012 claims to have over 1 billion monthly active users. One of the...
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| Format: | Others |
| Language: | en_US |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/36455569328209897657 |