The Study on the Effects of an Internet Store by Using Sales Promotion Events in the website.

碩士 === 國立暨南國際大學 === 管理學院經營管理碩士學位學程碩士在職專班 === 101 === Taiwan’s online shopping had been developed and is growing up year by year, and there is a violent competition at the online market. Online stores had been struggled to figure out to attract the attention of the consumers by different campaigns. H...

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Bibliographic Details
Main Authors: Chao-Hsu Hsieh, 謝朝旭
Other Authors: Hsin-Yu Shih
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/87890191243107143932