Platform Competition in Two-Sided Markets: Implications of Dynamic Competitive Strategy for the Smartphone Industry
碩士 === 國立交通大學 === 企業管理碩士學程 === 101 === In its limited scope, this paper endeavors to combine current knowledge of Industry Structure, Two-Sided Markets, Product Platforms, Innovation and Strategic Management in a single integrative and easy to apply framework that addresses recent technological and...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2012
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Online Access: | http://ndltd.ncl.edu.tw/handle/89395950132890944598 |